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Table of ContentsWhat Is A Secondary Dimension In Google Analytics Fundamentals ExplainedThe 30-Second Trick For What Is A Secondary Dimension In Google AnalyticsFacts About What Is A Secondary Dimension In Google Analytics Revealed8 Easy Facts About What Is A Secondary Dimension In Google Analytics ExplainedEverything about What Is A Secondary Dimension In Google AnalyticsLittle Known Facts About What Is A Secondary Dimension In Google Analytics.
If this does not sound clear, below are some examples: A deal occurs on a web site. Its dimensions can be (but are not limited to): Deal ID Voucher code Most recent web traffic resource, etc. An individual logs in to a web site, as well as we send out the event login to Google Analytics. That occasion's custom measurements may be: Login technique Individual ID, and so on.

Despite the fact that there are many measurements in Google Analytics, they can not cover all the possible scenarios. Hence custom dimensions are required. Things like Web page URL are global as well as put on lots of cases, but what happens if your organization sells online courses (like I do)? In Google Analytics, you will certainly not find any type of dimensions associated particularly to online courses.

What Is A Secondary Dimension In Google AnalyticsWhat Is A Secondary Dimension In Google Analytics


Go Into Customized Dimensions. In this blog message, I will not dive deeper right into customized dimensions in Universal Analytics.

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The extent specifies to which events the dimension will use. In Universal Analytics, there were four scopes: User-scoped custom measurements are used to all the hits of a user (hit is an event, pageview, etc). For instance, if you send out User ID as a personalized measurement, it will be related to all the hits of that particular session AND to all the future hits sent by that user (as long as the GA cookie remains the same).

You might send out the session ID custom-made measurement, and also also if you send it with the last occasion of the session, all the previous events (of the same session) will certainly obtain the worth. This is done in the backend of Google Analytics. dimension applies just to that certain event/hit (with which the measurement was sent out).

That measurement will certainly be used just to the "test began" occasion. Product-scoped personalized measurement uses just to a particular product (that is tracked with Enhanced Ecommerce capability). Even if you send out several products with the same transaction, each item might have different worths in their product-scoped custom-made dimensions, e. g.

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Why am I informing you this? Due to the fact that some things have transformed in Google Analytics 4. In Google Analytics 4, the session extent is no more offered (a minimum of in custom dimensions). Google claimed they would include session-scope in the future to GA4. If you intend to use a measurement to all the events of a certain session, you should send out that dimension with every occasion (that can be done on the code degree (gtag) or in GTM).

It can be in a cookie, information layer, or elsewhere. From currently on, custom-made measurements are either hit-scoped or user-scoped (previously called Individual Features). User-scoped personalized measurements in GA4 job likewise to the user-scoped dimensions in Universal Analytics but with some distinctions: In Universal Analytics, a user-scoped personalized measurement (embed in the center of the individual session) was related to EVERY occasion of the very same session (also if some occasion occurred before the dimension was set).

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Also though you can send out custom item information to GA4, at the moment, there is no method to see it in records correctly. (allow me know). At some point in the past, Google claimed that click here for more info session-scoped customized dimensions in GA4 would certainly be offered also.

When it comes to custom-made measurements, this scope is still not offered. And also now, allow's relocate to the 2nd part of this blog site message, where I will certainly show you just how to configure personalized dimensions and where to find them in Google Analytics 4 reports. Initially, allow me begin with a general review of the process, and after that see it here we'll have a look at an example.

If you utilize it to mainly stream data to Big, Query and afterwards do the analysis there, you can send any type of custom-made criteria you desire, and also they will certainly show up in Big, Query. You can just send the event name, claim, "joined_waiting_list" and after that consist of the criterion "course_name". And also that's it.

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In that instance, you will need to: Register a parameter as a personalized meaning Begin sending custom parameters with the occasions you desire The order DOES NOT matter below. But you ought to do that basically at the exact same time. If you begin sending the specification to Google Analytics 4 as well as only register it as a custom-made dimension, claim, one week later, your reports will certainly be missing out on that one week of information (since the registration of a personalized dimension is not retroactive).

Every time a site visitor clicks a food selection product, I will certainly send an occasion as well as two added parameters (that I will certainly later on sign up as customized dimensions), menu_item_url, as well as menu_item_name.: Food selection link click tracking trigger conditions differ on a lot of websites (since of various click classes, IDs, etc). Try to do your ideal to use this example.


Go to Google Tag Manager > Activates > New > Simply Hyperlinks. By developing this trigger, we will enable the link-tracking performance in Google Tag Manager.

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Go to your website and click any of the menu web links. In fact, click a More Bonuses minimum of two of them. Go back to the preview mode, and you ought to start seeing Web link Click occasions in the sneak peek mode. Click the first Link, Click occasion as well as most likely to the Variables tab of the sneak peek setting.

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